Monday, November 11, 2013

90 Samples + 4 Models + Secret Gardens + 2 Photographers = SUCCESS!

Our Spring 2014 collection is finally coming together, and we were so excited to get out of the office last week and photograph the new pieces. After a quick {2.5 hour} drive to Tallahassee, FL we were ready to get started! 

We met up with Rylee, "the face of Judith March" {we call her that because she has been modeling for us the longest amount of time and is simply gorgeous}, and a few of her sorority sisters from Florida State University. They were all so beautiful and so much fun to work with! 

We shot at one of Florida's most scenic state gardens, Alfred B. Maclay State Garden, located on Lake Hall, just North of I-10. It was one of the most beautiful gardens we have ever been to, and it wasn't even "prime" season to go. It was complete with secret gardens, a reflection pool, a picturesque brick walkway shaded by huge oak trees dripping with Spanish Moss and masterpieces of floral architecture. Needless to say, it was the perfect location for our Spring 2014 photo shoot! 

We had our work cut out for us, seeing as we had about 90 samples to shoot. Here's the break down. 90 samples + 3 models + 2 photographers + scenic backdrop + 3 Hours = SUCCESS! 

We did the shoot in record timing! Usually that many samples takes a couple of days, but with the help of our wonderful photographers Amy {from AmyRiley Photography} & Carrie {from SWAK Photography} we were able to finish the shoot without a hitch!

Check out some of favorite shots from the day! {below}


Photographer, Carrie, getting a few of the styles together.

Amy shooting a few pics of Rylee on the Estate's lawn

Our precious models wearing our Judy Tanks for cancer awareness! 

Hippie Rylee in one of newest tops, coming Spring 2014. 


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